Our extraordinary story

Panama Geisha is the first luxury coffee. But its origins are quite humble. Its seeds traveled many years ago more 8,000 miles, from arid lands of Ethiopia to the green forests of Panama’s highlands. And then it got lost. That is until the Peterson family rediscovered it and submitted, in 2004, to a Best of Panama auction. The coffee was the talk of the town and was immediately recognized as a different coffee category. Today is the talk of the planet, breaking record after record in both quality and value. Panama Geisha is now a universal brand that elevates coffee to the same level of champagne and Bordeaux wine.  A unique brand that gives a name to the best coffees in the world.